Teens: Save or Spend?

Television, movies, internet, advertisements are different types of media that are affecting our lives dramatically. How is it affecting our lives? All those media companies' objective is to make us buy their things again and again. The target audience of these companies is teenagers. As they say, we are the present and the future of our world. People are hired to create interesting ads on TV to catch our eyes; they want us to spend time to watch their advertisements. They squeeze in these commercials during our favourite TV shows so we will be paying attention to them. They want us to buy certain products so we will be spending, spending, spending money. Companies target teenagers because we are easily tempted to buy plenty of products even we do not need it. We are willing to throw our own identities just to be like everyone else. We are willing to spend all those money on branded clothing such as Aritzia, Lululemon, Banana Republic. These advertisements are made with people in it dressed in a definite way and teenagers are willing to copy what they are wearing. Some people are not able to "fit in" because they are not able to afford these expensive clothing. In our society today, materialistic things are far more important than anything else. Almost all teenagers care about is if they are wearing something that's valuable enough and if they are wearing something that people are also wearing. Teenagers would rather spend all their money on things than saving up for like college because they all want to fit in. These scenarios are what the big companies wanted. This is why they spend all those money on creating and playing those ads on the radio and TV because all they want us to do is to buy, buy things, and buy more things. We, teenagers, are such a big part of the "consumer crazy culture". People buy ipods, iphones, itouch, things that are made now to fulfill our "crazy needs". For example, I am part of this "culture" because I own an ipod, a digital camera, and other high-technology things. I buy things that are very popular now in the markets. I buy things that are in commercials every single day. The media is such an important factor of our consuming ways and they will do anything to make teenagers spend and not save their money.